The money is in the list.

That’s a recurring theme and an absolute necessity for making money online. Successful online top earners know how to grow a customer/prospect email address list and regularly use these three key subscribe methods.

Unfortunately, when many online marketers finally realize they need a good opt-in list there’s a good chance they will go about it the wrong way. Are you struggling to build a list?  You read countless articles, search out expert advice, may be even buy a cheap ‘how-to’ course or book because you read a guru’s success story about creating a small fortune with opt-in lists.

Then the other shoe drops. You think you know everything there is to know about opt-in lists and have followed sage advice to a “T” and still can’t make a profit.

In fact, you may be losing money. You may be hiring writers to help you out, or there are some expenses incurred, even if you have a big list, but only a very small percentage actually buys from you, you’re still losing profit. You’ll realize that after a few months when you see your statistics and sales figures.

You’re like the guy or gal who goes to a sporting goods store and buys every piece of fishing gear imaginable and clothing that matches without a clue of how to actually catch fish. There’s a big difference between going fishing and actually catching something.

It’s said that only 10% of people who go fishing actually catch fish. That’s like the 3% of all people who try to make money online who really make money online.

So what could have gone wrong with your list building and profiting from that list? Why have others succeeded where you have failed? The most common mistake is that you dived straight right in. You chose a something to sell you thought would be quite popular and would earn you money. This just not the case. Just because you wrote people from the list doesn’t mean they are going to buy instantly what you offer.

Here I will offer more advice, for those who have started an opt-in list and have failed; you can rejuvenate your failed venture. For those who are starting, here are three quick and easy ways to build a profitable opt-in list.

1) Get your customers to trust you and your products first. Just launching your opt-in list would not make you an expert and a believable seller. Put many articles first before you start an opt-in list. Write about the topic you know and have started and used for your site. Try to put forums first to gain knowledge about your customers about their wants and needs and target those wants and needs.

Join forums from other sites as well. Provide expert advices and recommendations. When you feel that people trust you already, you will be able to start your own opt-in list. You can build a base as well with other forum users. You can ask them to join your list. Friends are always good customers. Put up a link to your site so that they may be able to see what you’re business is all about.

The certain truth is the money will only come in when the consumers and subscribers believe and trust in you. They want a product or service that could be a good exchange for their money. People are not going to buy something out of your recommendation if they don’t know you.

2) Find a product or service that people actually want and need. Although it may not be your forte, if you provide a service and product that you have researched and learned about well, you can carry it on forward. Invest your time, effort and money that you could sell as well as the buyers or subscribers of your opt-in list can use.

A friend started a business selling fishing rods by mail. He is an Internet expert, but did not offer his custom rods online. He researched his market and quickly understood his customer base would not buy online and most likely did not own a PC. He was right and sold by mail. His list was not email addresses. His list was actual snail mail addresses. Within a year he reached $1 million in sales and perhaps $600,000 profit.

Selling online is little different from what my friend did with fishing rods by mail. While it is true that it is best to sell something that you have interest in, there are not many people who have the same interest as you if you decide to sell something that is not entirely popular or profitable. Do your research well and you would see the profits come in. Also provide your subscribers with promotional material that they could actually use and spread around.

3) Make friends with other opt-in list users. This is basically beneficial especially if it is someone who has already launched a successful opt-in list. These are people that have the experience in this venture and experience is still the best teacher. While there are many articles available for you in the internet to use, there is nothing like getting a firsthand account from someone you trust.

Experienced opt-in list users will be able to tell you what to do and what not to do because they have gone through it. While different situations occur for different people, the general concept can still be very helpful. There are many things to avoid and these people will be able to tell you which ones.

Building a profitable opt-in list don’t just happen overnight. There are many preparations and effort to do. Opt-in lists are built from scratch, as your list grows, you should also maintain the quality of your list. Keep it organized and manageable. Get or hire help if need be, just make sure that your subscribers are happy and satisfied and they will be willing to buy from you.

Click and get a free eBook describing the most profitable ways to make money online and learn how a top money maker builds his list.

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