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NEW: Affiliate Disclosure You Need To Read

This just in from Sugarrae Hoffman – Please read

I’ve discussed the FTC Disclosure guidelines multiple times in past issues of Sound Bites. Most of the examples the FTC provides in all of its documentation is aimed at influencer marketing. While affiliate programs can be promoted using influencer marketing, it’s not even close to being the only avenue one can use to promote affiliate offers.

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Traffic is Key – Use these 10 WP Plugins

Blog Traffic I’m a long time fan of Syed Balkhi and his site WPBegginer.com. That’s where I get most of my WordPress information. Here’s a list of excellent WP plugins that may increase traffic to your site. I use several of them.

The point to remember is a plug in is only as good as how it is used. Although many plugins are of the “set it and forget it” variety, you do need to keep them up to date and do what is necessary to get full benefit.

Read on and learn how to increase traffic to your WP site

Last updated on June 8th, 2016 by WPBeginner – a team of WordPress experts led by Syed Balkhi.

Do you want to get more traffic to your WordPress site? There are several WordPress plugins that can help boost traffic and user engagement on your website. In this article, we will show you 10 WordPress plugins that will quickly help you get more traffic.

  1. OptinMonster

Did you know that more than 70% of people who visit your website today will never come back again. That’s where OptinMonster comes in. It helps you convert visitors into email subscribers.

OptinMonster allow you to tracks user’s behavior and show them a targeted message at the precise moment they are about to leave, so you can convert them into email subscribers.

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Big Box Store Internet Marketing Lessons

Online business

 

Surprising the Internet marketing lessons you learn when shopping at a big box DIY store.

I went to one nearby to pick up a couple of items. Inside the entrance was a simple display manned by an eager looking duo that captured no one’s attention.

Usually the first thing people do when entering is look up at direction signs taking them to where products are they’ve come to buy. A blah display for solar power gets no one’s attention.

I spoke with the solar power folks for a moment asking how many sales they get selling as they were. You can guess the answer.

Why do so many companies market so poorly? What’s the upside to paying a couple of folks to stand for hours behind a banner giving no reason for anyone to pay attention? Oh, by the way, I understand private residence solar power installation isn’t doing well these days.

Searching for what I wanted to buy store signage gave me only general direction. No personnel were available to direct me to what I needed. It took too long to find what I wanted.

On my way to checkout something caught my eye and I asked about it. Yeah, before I could not find someone to help with my purchase. But, it was easy to grab a worker to ask about something in my sight line I didn’t need or want.

That pleasant guy knew nothing about the product. Although he worked in that department he could not answer any basic questions. Nor did he direct me to the store’s web site for information. I could see a few computer terminals nearby. It would be very easy to take me to one and look up the item on the store’s site. Nah. Nothing like that happened.

So, what did I learn Internet marketing lessons did I take away from that shopping experience?

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Search Engine Strategies

seo canstockphoto5764453 Wonder why you don’t make more money online? Perhaps it has something to do with SEO. Your online earnings are determined by how easy it is to search and find your product/service offer.

Most likely your competitors pay attention to Search Engine Optimization. SEO is simply how to get more traffic directed to your offer by Google, Bing or some other search engine. More in this case means a higher ranking when a user searches using words associated with your product offer.

Search Basics

Let’s simplify SEO. The Internet is basically a method for connecting people with information. Search engines rapidly scan the Internet for information someone seeks.

They do this by sending bits of code called bots that look for what you seek. These bots crawl the web looking for data based on the keywords a person specifies in the search bar of a search engine.

Google is the #1 search engine in use. More than 1.1 billion people use Google each month. Compare that to Bing with 350 million average monthly users. Go to eBizMBA Rank for the list of the top 15 search engines in use today.

Online marketers do not have to know the mechanics of search engines. They just have to know how to use them to benefit a  business or campaign. We tend to make too much of technology making Internet what it is.  Some use that complexity to their advantage selling how-to programs.

A basic key to optimizing your site for search engines is selecting the best keywords associated with your offer. I use a great keyword tool Long Tail Pro. It is inexpensive, easy to learn how to use, and gives me a competitive advantage in some crowded product niches.

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Increase Revenue With Low-Cost Video

Video - canstockphoto6693432 No doubt video is a top sales tool. Evidence abounds proving that video is great for explaining products/services and educating an eager public about your offer. Of course YouTube is tops for video hosting.

Often overlooked is the great value to posting native videos on Facebook. Here’s an article by Shirley Pattison describing how you and your offers benefit by putting your videos in front of Facebook’s 1.04 daily Facebook active users.

Shirley tells us ” Read the rest of this entry

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