EASY TRAINING TO INCREASE SALES REVENUE

 

It’s easy to get your sales people beyond product bullet points.  Here’s a simple method I used when Director of Marketing and Sales at a networking division of a major aerospace company.

When creating a telemarketing center with out call people very skilled in selling by phone we quickly learned, the sales prompt sheets did not cover information the customer wanted.  Many businesses fall prey to this trap.  That is telling the customer what we think is important rather than share what the customer wants to know.

We solved the problem and elevated in house-sales morale by having staff record questions they could not answer.  Our engineering Read the rest of this entry

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Do You Have A Tribe?

Working online means many hours in isolation. We sit at our laptop or desktop working at our online business. Usually at home or a handy place like Starbucks. Getting work done requires concentration and blocking out chatter and other people.

We’re social animals by nature and staying in touch digitally isn’t 100% satisfying. Our digital friends are part of our tribe – or we’re part of a larger tribe together. But nothing beats face-to-face contact. Shared experiences bring great rewards.

We all benefit from association with the right people. Who are the right people? How do we meet them? How do they add dimension to our lives? What are the qualities of those you want to have in your circles?

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6 Favorite Free Applications

free stuff - canstockphoto21407367

Like most of you I spend lots of time working on my Internet businesses. I’m always on the lookout for time-saving applications that actually save time and help me organize my files and to-dos.

There’s no sense complicating a business that promises fewer hours with greater return. The following is a list of my most favorite application programs. I use them constantly. They definitely work for me simplifying my work day.

I encourage you to check them out. My word of caution – do not download unless you believe you will actually use an app. Why clutter your PC or laptop with stuff. Download only what you will use. Keep your PC, Mac, and all mobile devices clean.

You can thank me later.

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A Renegade Mailing List

canstockphoto20061090

What do you do when your list goes rogue?

Today I’m doing deep analysis of my list – getting the who, what, why, and where of list responses to my offers and information. It’s clear at first blush that my list is heavily populated by ‘learners’. That’s my term for people who gather how-to information and do not buy.

In my experience these are folks who may ‘like’ to engage in an Internet business, but hold back from getting the training and tools necessary for online success. Having these folks on my list is not a bad thing. They help build my brand. They are the first to open a message. First to forward my messages. And they are the first to visit recommended sites.

My solution to this non-problem is putting the learners  in a special list. I send special messages to them, bringing them along with information they want and obviously need. They will self identify as buyers as time goes by. There is no need to send them offers they will ignore. I believe that only clogs their inbox and may create bad will between me and them.

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THREE SURE-FIRE TIPS FOR 2013 BUSINESS SUCCESS

No matter how it we frame it the national economy and that of each state is stagnant.  Accept that business success is in your hands and do what you have to do. bad ideas - cat cactus

Tip Number 1

See your business for what it is, identify flaws, and take appropriate action.

Engage your board of directors.  Without a BOD in place set up an advisory board of perceptive business people and treat them like a BOD.  Be candid and listen to what they say.  Do not Read the rest of this entry

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