By Dennis Yu We told you Facebook was getting into marketing automation. Let’s look at some of the specifics and examine the implications.

ARMANDO ROGGIO   Content marketing, which seeks to attract site visitors and, ultimately, customers, is one of the most popular trends in marketing. The key is producing interesting, useful, or entertaining articles, images, or video that folks will seek out. In a 2012 article, I wrote, “Great blogs are often the result of great content in…

There is a fine line between advertising and SPAM. Sadly, many online business owners do not understand the difference. Learning how to effectively advertise your Internet business is critical to your success. You cannot make money online without knowing how to get customers. We explain this in great detail in a free ebook The Ultimate…

One of the biggest mistakes I made in my first year as an Internet marketer was . . .  I sent traffic directly to the website I was promoting, without building my own email list. When I corrected that mistake, I was able to generate much more income and firmly establish my online business.

JILL KOCHER (This article originally published at PracticalEcommerce.com) Discovering new and more valuable keywords can be one of the hardest parts of optimizing your content for search engines. To some extent, your site is probably optimized today based on how your business and your industry thinks about the products you sell. Invariably, customers search for…