Behavioral Emails That Keep Customers Coming Back (with Examples from My Inbox)

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 A little email marketing automation can go a long way in keeping customers happy.

Marketing doesn’t end after the conversion. In fact, that’s where it begins.

It costs 7x more to acquire a new customer on average than it does to keep an existing one. Customer retention is too important (and expensive) to overlook.

 

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Why Facebook is a Marketing Automation Powerhouse

By Dennis Yu

1

We told you Facebook was getting into marketing automation.

Let’s look at some of the specifics and examine the implications.

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4 Content Lessons from Leading Blogs, for 2015

ARMANDO ROGGIO

 

Content marketing, which seeks to attract site visitors and, ultimately, customers, is one of the most popular trends in marketing. The key is producing interesting, useful, or entertaining articles, images, or video that folks will seek out.

In a 2012 article, I wrote, “Great blogs are often the result of great content in the form of a well-written post, an illuminating infographic, or an excellent video. People are attracted to the substance of the content, [and that substance] can be very difficult to reproduce when you’re trying to start or improve your business blog.”

The point was that the intangible part of content marketing is less repeatable than are other factors. In the 2012 article, I examined 17 blogs and online journals, paying attention to how often each published, the average word count for a sample of articles and posts, and the total time that the blog or journal had been publishing. In effect, I was looking for structural or easy-to-reproduce features that might have some impact on readability and popularity, and, therefore, could help marketers improve blog performance.

Now, three years later, I’ve taken another look at ten of the blogs and journals from that article to see how these structural features have changed. The results are four lessons that content marketers can learn about the structure of articles on popular blogs and online journals. Interestingly, three of the findings were unchanged.

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Fast Steps To Better Business

There is a fine line between advertising and SPAM. Sadly, many online business owners do not understand the difference.

Learning how to effectively advertise your Internet business is critical to your success. You cannot make money online without knowing how to get customers. We explain this in great detail in a free ebook The Ultimate Online Profit Model.

Understanding how to get customers is the most important aspect of your business.  The math is simple: no customers = no revenue.

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    JVZoo Product Feed

  • Explaindio Video Vault How To Get Whitelabel Animated Explainer Video Templates And Sell Them To Online and Offline Business On Autopilot.

A Rookie Online Money-Making Mistake

One of the biggest mistakes I made in my first year as an Internet marketer was . . .  I sent traffic directly to the website I was promoting, without building my own email list.

When I corrected that mistake, I was able to generate much more income and firmly establish my online business.

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