Today’s Business Marketing Tools

Successfully marketing your business today means you cannot rely on tired, busin Pong ess as usual techniques and strategies that brought you to where you are.

Somewhere along the way I coined the phrase, “Do not Pong it!”, meaning – do not get bogged down with old stuff people do not remember, and do not use obscure references and examples. Too many prospects simply do not relate to things only important to our personal experience.

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  • Explaindio Video Vault How To Get Whitelabel Animated Explainer Video Templates And Sell Them To Online and Offline Business On Autopilot.

SPACE, BUSINESS, EDUCATION, AND CHILDHOOD DREAMS

Neil Armstrong This morning I read a list of influential and prominent people who died the past year.  Many I do not recall such as the former king of Cambodia.  Others with familiar names do not matter to me.  These are people either famous for being famous or merely unworthy of recognition.

So, who on that list does cause me to pause and remember?  At the top of my list is Neil Armstrong.  Many summer days found a much, much younger me on my back in a local park smelling the grass and gazing at the sky waiting for sight of anything flying higher than local birds.  Back then, summer clouds were magical, big, puffy, and floating by so slowly.

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  • Explaindio Video Vault How To Get Whitelabel Animated Explainer Video Templates And Sell Them To Online and Offline Business On Autopilot.

BUILD YOUR BUSINESS UP IN A DOWN ECONOMY

bad economy Economists see mediocre growth in 2013

That is today’s headline in Money & Co. above a story reporting, “Most forecasters are looking at 2013 as being another mediocre year for the economy.”

The 48 professional economists cited say they believe 2013’s GDP will increase 2.1% and the jobless rate will remain at 7.7%.  Okay, so be it if these crystal ball visions are accurate.  Read the rest of this entry

EASY TRAINING TO INCREASE SALES REVENUE

It’s easy to get your sales people beyond product bullet points.  Here’s a simple method I used when Director of Marketing and Sales at a networking division of a major aerospace company.

When creating a telemarketing center with out call people very skilled in selling by phone we quickly learned, the sales prompt sheets did not cover information the customer wanted.  Many businesses fall prey to this trap.  That is telling the customer what we think is important rather than share what the customer wants to know.

We solved the problem and elevated in house sales morale by having staff record questions they could not answer.  Our engineering Read the rest of this entry

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Business Lessons on Cyber Monday Morning

Where you are in your career or where your business and who you are as a person today is exactly where you and the business are supposed to be. Decisions you made yesterday, last month or last year determine where you are now. Steps you didn’t take kept you from being on firmer ground.

All the foolishness of Black Friday with its throngs fighting for “deals” they cyber monday can easily get December 15 through Christmas shows the lemming-like march of retail and reliance on a consumer economy. I held only one garage sale in my life and learned a valuable lesson. When someone walked up the driveway, to a person there was determination to make a buy.

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